Google Hummingbird is not just another of the Google algorithm updates that have been appearing regularly over the past few years. It is the most important algorithm change introduced by Google since 2001. So says Amit Singhal, Google's search chief. Fundamentally Hummingbird uses semantics to establish what searchers are really looking for with the search term they use. With this …
SEO Tips
How to Recover From the Google Panda and Penguin Update
Recovering from the Google Panda and Penguin Update is not easy unless you know how! If your website, or even just individual web pages, have lost ranking due to either of these algorithm updates, then it is important that you take immediate steps to understand what has been happening, and how to change your strategies to meet their requirements. Here is a brief outline of what …
Good Keyword Research to Rank an Article
Good keyword research is essential in article marketing. If you want to rank an article high in Google, or any of the other search engines, then your choice of keyword is critical. This is for more than just one reason. Sure, you need to get listed on Google for that keyword, but many people also use the article directories for information. Why Rank an Article in Article …
How to Perform SEO Audit
There are a number of reasons why performing a search engine optimization audit for your website is important. You can identify areas that require improvement, and this, in turn, can help you create a plan for action aimed at correcting them. Additionally, a well-conducted SEO audit will ensure your website follows the latest developments and recommendations in search marketing and is …
What is Metadata and Why is it so Important?
The question "what is Metadata" is a very common one, and it is important that you understand the meaning of the term and its importance. Whether you refer to it as 'Metadata' or 'Meta data' is immaterial. The Google search engine sees the two as being the same term. So, what exactly is Metadata, and how does it affect you? First, let's establish one definition - we shall …
On Page SEO Tips for BlogSpot Blogs: Useful Blogger Tips
The following on page SEO tips for BlogSpot (Blogger) blogs will help your blog to be indexed, listed and highly ranked in Google's search engine results pages (SERPs). BlogSpot offers an excellent platform for bloggers. It is free, and enables anybody with a desire to start up their own blog to do so without having to pay for it. Blogger is a straightforward blogging platform. It …
WordPress SEO: Complete Guide to SEO for WordPress Blogs
WordPress SEO is unique in the website world, due to the unique aspects of the WordPress content management system. While still essential for good search engine rankings, SEO for WordPress blogs is not the same as that required for regular websites or other content management systems. Search engine optimization (SEO) refers to any actions taken to maximize the ranking position of …