Contents in this blog are published in accordance with the Disclosure Compliance Policy that was released by Federal Trade Commission, back in 2015. The Disclosure Policy makes sure that the audience is aware of the type of sponsored, endorsed and promoted content they see on websites.
It means, if you are a visitor of the website, you should know if a particular link that you see is promoted and whether the website receives a commission if a visitor clicks on the link. In other words, the FTC Disclosure gives more conscience to visitor community about what they see and what those links mean.
This FTC Disclosure Document addresses how this website treats affiliate links and which types of links you’d find on the site.
Affiliate Links and Commission
Affiliate Links found on the website are made for remuneration purposes. Depending on the type of link you click on, we may receive a certain amount of commission, given that you accomplish a particular task. Most of the links you find on the website are affiliate websites and they are used for generating commission from the clicks.
Understanding Affiliate Links
Affiliate Links are hyperlinks that lead the visitor to a particular product or service page. Depending on the service/product, you may land on various pages. When a visitor clicks on an affiliate link, the person will be lead to the product page, where they can purchase the product/service.
When the purchase is complete, we may receive a specific amount of commission from the website you purchased the product/service. It needs to be noted that our website doesn’t sell any product/service to its customers. When you click on an affiliate link, you will be redirected to the product website.
In our website, we use two types of affiliate links. All the external links you will find on the website would be included in any of the categories. We need to make clear that we’re not talking about other references we might make in-between content.
#1. Amazon Affiliate Links
Amazon Services LLC Associates Program is an affiliate advertising program from Amazon, the eCommerce giant. It is a platform through which websites can earn revenue by promoting products and services among their readers.
Our website is a part of the program and that is why you find Amazon product links while we talk about products. When you click on such affiliate links, you will be redirected to Amazon or Amazon-affiliated sites from where you can purchase the product or service.
#2. Product Affiliate Links
These affiliate links are leading the visitor into other products from third-party providers, and not Amazon. When the visitor visits the website and makes the purchase, our website will receive a certain amount of remuneration from the service/product provider.
Regarding the Commission We Receive
In both cases, affiliate links don’t increase the price you have to pay for the product. The commission is paid by Amazon/product website for promoting the website and not from the customer’s side. So, you do not have to worry that our affiliate links will eat up your money. In fact, some links are pre-equipped with a few promotional codes that you can save some money too.
The Take on Sponsored Content
Our website doesn’t support the concept of sponsored content as much as it can. However, there are some instances where the product/service provider wants us to publish a sponsored review or article. All of such sponsored posts will be labeled ‘Sponsored’ and you will be notified about that before you start reading the content. Even while writing sponsored content, we try 100% to make the sound authentic and unbiased. It’s in order to make sure that our recommendations are positive for the customer.
The Bottom Line
It does not matter what kind of promotional content we’re publishing — Affiliate Links or Sponsored Content —, our website gives you the unbiased opinion about products and services being recommended. It means that you can go ahead and purchase the products you like without hesitating about the quality. All of those recommendations have been personally tested or are based on real-life experiences. Our website does not publish sponsored content or insert affiliate links for the simple sake of commissions and readership.
We hope you now have a clear idea about the disclosure of advertising, revenue and commissions via links, recommendations and sponsored posts.